Shiny Object or Evergreen Plan?

I’m a chronic info product accumulator. My hard drive is jammed full of zip files and PDFdocuments that I’ll never access or promote. Curiosity invariably...

Another Traffic Exchange Bites the Dust

Not that long ago, it seemed like every second online marketer owned a traffic exchange. That isn’t the case anymore. A combination of oversaturation, Paypal...

Is Google strangling mailers?

Have you noticed the trend with List Mailers and Safelists? For years owners have insisted that you must have a Gmail account or they would...

Organising Mailers

I am a member of more mailers than I can list. Some have served me well. Some are virtual ghost towns. Others, (the vast majority)...